Dyas Wu

Senior Partner & Managing Director of North China
Cognition is the constant iteration of experience, and for an enterprise, the customer experience is all about...

Having been engaged in cooperative operation and management on user experience for 19 years, he has extensive experiences in service and product design in the fields of digital intelligence, finance, enterprise management, and medical health. He is committed to experience-oriented strategy and service innovation. He was awarded by Beijing Science and Technology Progress Award and established Tsinghua Ziguang Enlighten Century Communication Technology Co., Ltd. During his work in Mediatek, a world famous IC design company, he has established the International Operator Cooperation Department and User Experience Design Department, and served as the director. Since joining TANG, he has provided consulting services for well-known enterprises at home and abroad including Daimler, Amway, National Information Center, China CITIC Bank, the Palace Museum, Life Insurance, Samsung and People's Daily.