The world’s leading brands turn to TANG for insight, strategy, and X Thinking.

01 Digital Transformation 02 Brand Enhancement 03 Service Innovation

Digital Transformation

We help businesses build effective brands by targeting key audiences and creating a 360° perceivable brand experience, that contributes to improved brand recognition, stickiness and conversion rates.

Case

Brand Enhancement

We help businesses build effective brands by targeting key audiences and creating a 360° perceivable brand experience, that contributes to improved brand recognition, stickiness and conversion rates.

Case

Service Innovation

Through a deep and thorough understanding of the target users, their scenarios and experience journeys, we help companies innovate new services that span across channels and processes.

Case

X Thinking®

A business philosophy based on China’s experience economy,coined by Jason Huang.Advocates the iteration of innovation by understanding people,value,and sustainability.

Insight

Dig deeper into phenomena and behaviors to discover new insights from mega trends.Return to the human heart, humanity, and humanism.

How can X Thinking help you?
It all starts with a conversation.

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